Category Expertise

At ECI, we make it our business to know our client’s business. ECI has chosen to specialize in CPG research and we are experts in a broad range of product categories, including but not limited to:


  • Foods and Beverages
  • Cosmetics
  • Personal care products (head to toe)
  • OTC healthcare
  • Infant care
  • Household cleaning
  • Pet care


  • Healthcare Professionals
  • Professional Hair Stylists/Salons
  • Restaurant Franchisees

The depth of our category knowledge enables ECI to design marketing research solutions that yield actionable insights to drive successful strategic business decisions.

Our client retention over the past 5 years is over 90 percent and our business growth is almost entirely from the recommendations of these long standing relationships.