The Hispanic population is the fastest growing segment in the United States and a group you can’t afford to miss. Hispanic consumers make up over a trillion dollars in buying power! If your product or service is not marketing to this consumer segment you are missing out on almost 50 million consumers in the U.S.
Over the past decade ECI has gained extensive experience conducting Hispanic research across the different levels of acculturation, and on a variety of categories including HBA, Personal Care, and Food Beverages. ECI will simplify your Hispanic marketing research process.